Client: Weyerhaeuser Corporation
Project: Enhance corporate image around environmental stewardship
Role: Developed Environmental Stewardship Guidebook for plant managers, field officers and executives to organize local activities and events to engage surrounding communities, news media and government officials.
Outcome: Weyerhaeuser executives and managers hosted dozens of Earth Day events, open houses and plant tours throughout North America, demonstrating transparency and engagement of Weyerhaeuser as a good community citizen.