Client: PsiTek/Streetwise LTD, South Africa
Project: Streetwise – a mobile-based eLearning program providing first-time internet access to rural schools in South Africa.
Role: Strategic advisor to the CEO. Guided partner development efforts, strategic communications and brand identity for a technology company’s I4D solution for rural schools. Targeted the African telecom sector; delivered presentations and drove marketing outreach to sector leaders.
Outcome: Initial introduction of Streetwise received local government endorsement, support from South Africa’s telecom industry and approval by SA’s Department of Education.